Back to blog home
Komet Codes: Color Standardization
Originally published Tuesday, Apr 27, 2021
As we continue our journey to establish a set of standard nomenclature for products, we're happy to announce that we have finished standardizing the colors. Colors are fairly tricky as there's a lot of different ones that are used (some being completely synonymous) as well as due to the fact that an item can have more than one color.
Our solution was rather simple: we established a set of base colors and we set up a process where an item can be mapped with up to three separate colors. Most of these colors have been mapped with an automated process so that our users don't have to do this work.
Here's the list of the standardized colors:
|Product||Color 1||Color 2||Color 3|
|Alstroemeria Revolution Select Bicolor Wh/Rd||Bicolor||White||Red|
|Poms Cushion Maisy Tinted Orange||Orange||Painted|
|Rose Freedom 60cm Red||Red|
|Rose Vogue 60cm Bicolor Pink||Bicolor||Pink|
The reason behind color standardization is to allow an easier way for end users to find items. Currently, if a user is looking for "red" items they'll normally search for the term "red". However, in many cases some products that are red don't have "red" but instead have "rd". There are many similar examples such as white (wht, wh), lavender (lav, lv), pink (pk, pnk), etc. This has a big impact on search results as many items don't end up showing up.
It's important to keep in mind that the actual product that is displayed will retain the original description except for the category. This will allow vendors to have detailed descriptions for the items (e.g.: wh/rd/yl) but will standardize the colors behind the scenes so that users can see a list of universal colors and filter their results based on that.
Last but not least, the color standardization will only affect e-commerce shops that are displaying items from integrated K2K vendors. If you have any questions please feel free to reach out to our support team!